Branding Extremism: Israel and Palestinian Terror
31 March 2016
About this video
In this talk, Ilan Manor explores how Israel brands itself online as the only democracy in the Middle East and a start up nation. Next, Manor evaluates how Israel brands Palestinian terrorists and how such branding complements the Israeli national narrative. Manor finally arrives at the conclusion that by branding Palestinian terrorists as ISIS terrorists, Israel depicts itself as a thriving democracy attacked not due to its polices but due to its liberal values.
This talk was recorded at the Oxford Extremism Research Network’s 2016 seminar series (www.oxern.com).
About the speaker
Ilan Manor is a DPhil candidate at the Department of International Development at the University of Oxford. His research focuses on digital diplomacy or the manner in which diplomats and diplomatic institutions use social media in the conduct of diplomacy. Among other areas, Manor also explores how nations use social media to brand and manage their national image. He blogs on the issue of digital diplomacy at www.digdipblog.com