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Quantitative Methods in Social Media Research (Knowledge Exchange Seminar 2)

Recorded:
26 Sep 2012
Filming venue:

Oxford Internet Institute, 1 St Giles, Oxford OX1 3JS United Kingdom

This half-day session focuses exclusively on using quantitative methods in social media research.

Our Knowledge Exchange Seminars are designed to provide an opportunity for researchers, practitioners and policy-makers to share ideas. Each of the four sessions will be interactive, with lots of opportunity for open discussion.

Time Session
12:30 Arrival and lunch
13:00 Session 1: Visualisation: Social media data can often be analysed using visual methods. How can we visualise data collected by social media? How does visualisation relate to statistical analysis? What are the payoffs from using visualisations?
13:50 Session 2: Populations and Sampling: What is the ‘population’ on social media platforms? How do platforms differ in population characteristics? How can we select cases or sample on social media? [See video on this page]
14:40 Break
15:00 Session 3: Big Data: Social media research can involve very large datasets. What do we gain and lose with big data? How is big data changing the way we do research?
15:30 Session 4: Drawing together key messages for quantitative research:Social media research can involve very large datasets. What do we gain and lose with big data? How is big data changing the way we do research?
16:00 Close and next steps.