Orwellian Adventures in Cyberspace: Poking One’s Head Above the Ivory Parapet

Professor Dorothy Bishop looks at the communication of scientific research to the public, using some examples that highlight how the channels of communication are susceptible to abuse, showing that the media’s preoccupation with ‘cures’ creates fertile ground for quackery and misinformation. Some techniques for fighting back are also introduced, including her mocking Orwellian prize!