In-Person: Seminar Room, 1 St Giles’, Oxford Internet Institute, Oxford
Online: Zoom link via Eventbrite registration
Verified is an initiative of the United Nations, in collaboration with Purpose, to provide content that cuts through misinformation to deliver life-saving information, fact-based advice and stories from the best of humanity.
Over the last 2 years, Verified has developed into a model for how the the UN can communicate and respond quickly and effectively to emerging global challenges. The Verified communications infrastructure, networks, and partnerships can be rapidly activated for future communications on public health and other issues.
A robust network of trusted messengers and partners- in addition to more traditional dissemination channels – enables the UN to engage hard to reach communities in new ways. Verified is powered by research and evidence-based approaches to behaviour change, considering localized, evolving audience and contextual factors. Verified has reached well over a billion people worldwide, engaging 250+ organisations and influential voices —including mass media partners, social media platforms, major corporates, civil society and public figures.
Former Visiting Policy Fellow
Gautam Raju is the Managing Director, Europe of Purpose. At Purpose, Gautam has overseen public mobilisation campaigns and advocacy strategies on misinformation, global health, digital rights, citizen engagement and democratic reform.
Under-Secretary-General for Global Communications, United Nations, Department of Global Communications
Melissa oversees the United Nations news, media, strategic and digital communications operations and informs global audiences about the state of our world and how the UN works to make it better.
