OII | Successful start-up founder Elon Musk is known for his confidence. Jim Lo Scalzo/EPA-EFE Elon Musk is an ‘engineer’ but Bill Gates is a ‘leader’ – new research shows founder personality can dictate startup success

Published on
17 Oct 2023

From Elon Musk’s supreme confidence to Jeff Bezos’ ability to make smart decisions under pressure, some of the most successful entrepreneurs are known for their distinctive personalities.

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Dr Fabian Braesemann

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Dr Fabian Braesemann is a Departmental Research Lecturer in AI & Work at the OII.

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Dr Fabian Braesemann

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