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    • Successful start-up founder Elon Musk is known for his confidence. Jim Lo Scalzo/EPA-EFE Elon Musk is an ‘engineer’ but Bill Gates is a ‘leader’ – new research shows founder personality can dictate startup success

    Published on
    17 Oct 2023
    From Elon Musk’s supreme confidence to Jeff Bezos’ ability to make smart decisions under pressure, some of the most successful entrepreneurs are known for their distinctive personalities.

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